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Real Food Blogs. Real Results With WP Recipe Maker

See What Food Bloggers Unlock When They Upgrade

WP Recipe Maker is a WordPress recipe plugin whose Template Editor lets food bloggers design every recipe card in full, with Recipe structured data generated automatically for food recipes and ItemList data for roundups. By implementing WPRM’s clean schema and optimization features, blogs like FitTasteTic have grown organic traffic by 500% – helping creators transform side projects into full-time careers.

Case Studies

Real Food Blogs, Real Results with WP Recipe Maker

Whatever stage your blog is at, someone has been there.

Case Study

The Recipe Rebel

The Recipe Rebel uses our customizable recipe card layout to match her ad network's recommendations across thousands of recipes – without breaking the reader experience. Operating a main revenue-earning, ad-supported business requires stability and reliable search visibility.

  • Problem: Fitting recipe cards cleanly into an ad-supported layout while maintaining smooth site stability.
  • Solution: WPRM layout customization for ad networks, star ratings, adjustable servings, and roundup posts.
  • Result: Ashley reports seeing her roundup posts in carousel-style Google search results and praises WPRM as "best in the business".
Read the story: The Recipe Rebel
Case Study

The Modern Nonna

The Modern Nonna relies on WP Recipe Maker's built-in unit conversions and automatic nutrition fact calculations to serve an international, health-conscious audience. Operating a high-engagement, community-led site requires providing instant reader support right inside the recipe card.

  • Problem: High volume of reader inquiries regarding unit conversions, recipe scaling, and equipment links.
  • Solution: “Import from text” channel parsing, US Customary/Metric conversions, adjustable servings, and sitewide equipment links.
  • Result: Comments asking for metric conversions and recipe scaling dropped significantly; the recipe card became the highest-engagement hotspot on the page.
Read the story: The Modern Nonna
Case Study

No Recipes: Marc Matsumoto

No Recipes uses WP Recipe Maker’s text-import parser and custom block controls to manage over 1,500 recipes across two sites without manual field-by-field entry. In 2013, an abandoned plugin crisis led Marc to WP Ultimate Recipe, the predecessor of WP Recipe Maker.

  • Problem: Abandoned plugin crisis threatening hundreds of published recipes.
  • Solution: A custom migration to WP Ultimate Recipe protected Marc’s existing recipes. Both sites now use WPRM, with text-to-recipe parsing and inline ingredients.
  • Result: Preserved hundreds of existing recipes; WPRM now generates structured data that helps make recipes eligible for Google’s recipe rich results.
Read the story: No Recipes

Why Premium Delivers

The Common Thread

Across every blog, the deciding factor was full visual control of the recipe card - letting each site design its cards to match its brand rather than choosing from fixed presets.

Customizing colors, fonts, layout blocks, and interactive tools ensures that your cards look like custom-built extensions of your brand, while automatically generating clean JSON-LD structured data behind the scenes.

Ready to unlock the same features?

Compare plans and pick the tier that fits your blog. 30-day money back guarantee.

See pricing & plans
Ashley Fehr The Recipe Rebel

"My website is the main revenue-earning part of my business, so I choose what seems to be the 'best in the business' as much as I can."

The Modern Nonna Team The Modern Nonna

"The volume of comments requesting metric conversions, assistance doubling or tripling a recipe, or asking for an equipment link has significantly reduced, which is a good thing!"

Marc Matsumoto No Recipes

"The plugin is legitimately the best I've seen. It keeps pace with current SEO recommendations."

The Gains

What the Plugin Does for You

Visual card design

WPRM's Template Editor gives full visual control over how every recipe card looks, rather than choosing from a set of fixed presets.

Recipe Collections

Group and display curated sets of recipes together, offering interactive meal planning with Recipe Collections.

Automatic structured data

Automatically generates Recipe structured data for food recipes and ItemList data for roundups, helping eligible pages qualify for Google’s recipe rich results. Appearance in search results is not guaranteed.

Adjustable servings

Rescales ingredient quantities live - including complex baking ratios - with inline ingredients and amounts that recalculate when visitors adjust serving sizes.

Cook Mode

Keeps mobile and tablet screens awake while displaying step-by-step instructions so visitors can follow along without interruption while cooking.

Developer API

Extensive custom hooks and filters allow developers to programmatically extend, customize, and integrate the plugin into bespoke theme architectures.

Free vs Premium

What you get today and what upgrading changes

The free plugin keeps running. Premium installs alongside it and unlocks the features the bloggers below rely on most.

Free

What you have now

  • Template Editor - design cards to match your brand, no code
  • Schema-ready recipe cards that Google understands
  • Printable recipes
  • Core recipe management inside WordPress
  • The same world-class support team

Premium

What you unlock

  • Nutrition facts, adjustable servings and inline auto-scaling ingredients
  • Equipment links that update site-wide
  • Cook Mode with step-by-step instructions

WP Recipe Maker is free to start, offering a core plugin that never expires. When your blog is ready for more advanced tools, three paid tiers install alongside your existing setup so you never lose your saved recipes or work:

Entry

Premium

$49

Adds adjustable servings, nutrition labels, Cook Mode, user ratings, and affiliate equipment links.

Mid-tier

Pro

$99

Adds automatic nutrition calculations, unit and temperature conversions, custom recipe fields, and a Translation API for ingredient names used in calculations and conversions.

Top-tier

Elite

$149

Expands your site into a full meal-planning hub with Recipe Collections, instant shopping lists, and user recipe submissions.

To compare current tiers, license options, and complete feature breakdowns, see full pricing and plans on the WP Recipe Maker pricing page.

Decide with Confidence

How it Compares to the Alternatives

Finding the right fit for your site comes down to what your blog prioritizes. WP Recipe Maker is built specifically for creators who need complete visual control through a drag-and-drop Template Editor, combined with advanced structured data standards to maximize search visibility.

Other tools take different approaches. WP Tasty offers Tasty Recipes alongside related plugins, available separately or in a bundle, while Create supports recipe, how-to, and list cards.

To see how specific feature sets, technical capabilities, and pricing models line up across popular options:

Alternative

WP Tasty

Tasty Recipes is a standalone recipe plugin. Related WP Tasty plugins are available separately or together in an All Access bundle.

Alternative

Create

Originally developed by Mediavine, Create is now independently owned and maintained. It supports recipe, how-to, and list cards.

Questions Food Bloggers Ask

Does the free version keep working if I upgrade?

Yes. The free WP Recipe Maker plugin keeps working after you upgrade, and the Premium, Pro, or Elite tier runs alongside it, adding features rather than replacing the free plugin.

Will my recipes show up in Google's recipe results?

WP Recipe Maker generates Recipe structured data for food recipes and ItemList data for roundups automatically. Pages that meet Google’s requirements can be eligible for recipe rich results and carousels, but Google decides whether to show them.

Can I make the recipe cards match my site's design?

Yes. The Template Editor gives you full visual control over how every recipe card looks, so you can design cards to match your brand instead of choosing from a set of fixed presets.

How fast is support?

Support responses land within 24 hours, often faster – all handled directly by the creator of the plugin.

Next Steps

Turn Recipes into Results

Ready to give your recipes the design, structure, and monetization features they deserve? Upgrade WP Recipe Maker today to unlock advanced features and start building a better experience for your readers.